Analyzing The Strawberry Dress Phenomenon

Pubblicato il 31 ago 2020
visualizzazioni 756 039

the dress in question:
videos featured:
Pixielocks ll
Madison McQuary ll
Trashzy Mochi ll
Flannery Good ll
Margaret French ll
My Instagram:
My nudes:
My merch:

Karolina Żebrowska
  • Marta Rosiak

    Marta Rosiak

    Giorno fa

    I think people didn't like the dress when that model wore it because we're so used to singers wearing crazy stuff on such evests, artists like Billie Eilish always show up in colorful outfits with many accesories

  • Ellie Ellie

    Ellie Ellie

    Giorno fa

    Wth I found Marie Curie again.

  • Fireflame lawless

    Fireflame lawless

    3 giorni fa

    I think I'm the only one who doesn't like the dress. Plus it's shows way too much skin. That's just my opinion

  • Kylie Carrasco

    Kylie Carrasco

    7 giorni fa

    I need this dresssssssss UHHHAARGGGG $490 😭 I’m about to brake my bank I just have too it’s too pretty but also where would I even wear this :(

  • pastelllie


    7 giorni fa

    i need to know the background music, bc that music is my childhood

  • Софка Матвеева

    Софка Матвеева

    8 giorni fa

    I was wondered about such prices for fabrics. I didn't know that we have(in Russia) so low prices

  • TypicallyUsual


    9 giorni fa

    On the flip side, this is why it's so good to learn sewing. You can just pay for the fabric itself and none of the production costs. You don't have to worry about encouraging virtually free labor (except for the labor involved in producing the fabric, thread, and tools you need, which you need to worry about with any other clothes anyway and can be remedied by buying from independent sellers), and best of all, you get too choose every single aspect of the clothing, from the size to the style to the materials.

  • abcdenisse


    9 giorni fa

    Absolutely bananas that she would get criticized for wearing something fun and non-serious to the GRAMMY’s red carpet, which is one of the only events where that is actively encouraged.

  • Zosia Czarnocka

    Zosia Czarnocka

    10 giorni fa

    I am literally drawing this dress right now and this pops in my recommendations. Like how??

  • jose arias

    jose arias

    11 giorni fa

    We bought the dress for our daughter once we get it we will send you a photo.

  • Sofia


    11 giorni fa

    This has Miranda Presley explaining Cerulean blue vibes

  • JRProngs


    11 giorni fa

    Maybe the embroidered stuff is way more expensive? But wow, how is $60+ a yard the expected pricing? I only recently stumbled across fabric that was $50 a yard, and it was silk!

  • Bun Helsing

    Bun Helsing

    12 giorni fa

    When I got married in 2009 I tried on a bunch of wedding dresses for inspiration because I planned to make my own... then I found EXACTLY what I wanted, in my size (ivory instead of white, v- waist, poofy at the hips because I have a minimal hip-waist ratio, and 3/4 sleeves for a November wedding in Canada) in a discontinued bin for $500 at a wedding show. I'd recently been fabric shopping and I knew I was going to pay at least $300 for materials. Also I'd never made a bodice so... adding to that I had no idea what I was doing,.... I bought the dress. And for I think another $40 when I brought the dress in to be steamed before the wedding, I had the store that sold me the dress add opaque panels into the sleeves (upper arm was too sheer), stitch pushup cups right into it so I didn't need a bra, and put a zipper in the back because NO to 25 buttons. Damn good deal. Put it over a thrift store hoop skirt instead of renting a crinoline, and it hid my black cowboy boots just fine (my mom told me in no uncertain terms that I was NOT getting married in cowboy boots, but it was my wedding and my dress and my feet so I did what I wanted and it was awesome to not be hopping lame from high heels at the end of the night).

  • Carla Rodrigues

    Carla Rodrigues

    12 giorni fa

    Non related but I prefer Teuta's dresses.

  • Mahi


    14 giorni fa

    I have a knock off which was a bit better quality - like $62? - and I like it. Got a lot of compliments on it. Not as fluffy as the original but the sewing on it is nice and it fits me well

  • Nimerya Spawnbrød

    Nimerya Spawnbrød

    15 giorni fa

    the 20ish buck ripoff is frankly ridiculous 🤣

  • icedragonair


    15 giorni fa

    The reason your clothes a re cheap is because a whole bunch of people are starving somewhere.

  • Xera Laforgia

    Xera Laforgia

    16 giorni fa

    The dress is $23 at Walmart in the U.S (And that’s how China brings back slavery)

  • Sue Montgomery

    Sue Montgomery

    16 giorni fa

    It's not the price that is the issue. The real issue is how hideous that dress is, and why such a buzz should have happened over such a thing. I think it's to do with a yearning to an earlier romanticised 'safer' era.

  • Lada Zimina

    Lada Zimina

    17 giorni fa

    I had a Barbie with this dress in the 2000s, that kind of has been a sweet private memory. I had no idea about all that hype :/

  • Glamsky


    20 giorni fa

    3 hours? It's more likely 3 days if one seamstress is making this!

  • Channel Closed

    Channel Closed

    20 giorni fa

    I'd personally buy that dress if it wasn't so expensive and it didn't have that hideous V-shape. If you think about it, this dress reveals a part lower then the breast area and it is truly scary.

  • Yushu Jian

    Yushu Jian

    20 giorni fa

    shit, now I want it

  • M B

    M B

    20 giorni fa

    I think that it didn't look that good on Tess for more reasons than her being fat. I mean, yeah, her body type sorta negated the light-poofy look of the dress because there was a lot of padding underneath, which changed how it hung and made it look more solid, but it was much more than that.
    The red-pink dress color clashed with her brown-red hair color and her grey tattoo color, and the pattern of her tattoos also clashed with the strawberry pattern. Also that drag-queen-level eye makeup did not go well with the soft cottage core look of the dress - made the whole thing look sorta rockabilly. Sorry Tess, ya just wore it badly.

  • Emma Huq

    Emma Huq

    21 giorno fa

    I completely agree that fast fashion is unethical and has spoiled us, but please remember that a lot of us can't afford to buy clothing ethically because we live paycheck to paycheck and clothing that is cheap and usable is what we must be confined to. I condemn people who buy those cheap 5 dollar dresses to keep up with trends, but some of us buy that 5 dollar dress because at that point, we can't afford much else. Clothing and how we consume it is a very multifaceted issue, and we should try and consider it from multiple angles.

  • Raissa


    21 giorno fa

    That dress is 3 months of minimum wage in my country, I'll pass.

  • Rupali Bhattacharya

    Rupali Bhattacharya

    23 giorni fa

    omg you have literally written *my nudes* and then added a link in your description
    😂😂😂😂i can't 😂😂😂
    btw don't forget to click on the given link though 😂😂

  • Molello Girl

    Molello Girl

    23 giorni fa

    I knowim late but..
    All the girls on instagram:the strawberry
    dress is amazing
    Meanwhile Eret: *strawberry dress*

  • M C

    M C

    23 giorni fa

    "Mom can we get the strawberry dress?"
    "We got a strawberry dress at home!"

  • Hi People

    Hi People

    24 giorni fa

    ATTENTION!!!!!! The dress is able on wish for 30 dollars!

  • eva t

    eva t

    25 giorni fa

    The strawberries look cheap af and painted on you can @ me

  • Iduna Black

    Iduna Black

    25 giorni fa

    Well, I personally find that cotton for about 10 euros per yard is okay, I cant complain about the quality...and I cant really afford something more expensive either...

  • Teuta Ilyriana

    Teuta Ilyriana

    26 giorni fa

    Props to my ethnic Albanian sisters, especially since I have the same first name as Teuta Matoshi! Finally, after years of people not being able to pronounce my name, it’s gaining some traction internationally!😁

    • QED


      20 giorni fa

      @Teuta: Props . . .

  • boomboom


    26 giorni fa

    That is one ugly dress.

  • Limon Trashupa

    Limon Trashupa

    26 giorni fa

    Woah wait what. This dress is from my country?

  • Alice Werthman

    Alice Werthman

    27 giorni fa

    Is the price high? yes. Is it worth every single penny? Also yes

  • Chrystiana W

    Chrystiana W

    27 giorni fa

    I find this dress kinda ugly

  • Lauren Van Bever

    Lauren Van Bever

    27 giorni fa

    "Even the strawberries look sad" :')

  • TangentOmega


    28 giorni fa

    That dress is 😝

  • Roxanne C

    Roxanne C

    28 giorni fa

    We have strawberry dress at home 😂 so funny!!! So true 😂

  • Vivian Fuentes

    Vivian Fuentes

    29 giorni fa

    I mean, Tess holiday wore it yes, but it’s a no for the gramys, maybe some of Larikas dresses. Wold have fitted more the event. Just my opinion 🤷🏼‍♀️

    • Vivian Fuentes

      Vivian Fuentes

      29 giorni fa

      Teuta sorry

  • polyanthesis


    Mese fa

    It looks really uncomfortable....

  • Maria Larson

    Maria Larson

    Mese fa

    I can’t afford this dress. Most Americans can’t afford this dress. I feel like there is a difference between “how dare you pay your sewers a minimum wage “. And “I wish I could spend half a months rent on a dress”

  • Aisha Arshad Alam

    Aisha Arshad Alam

    Mese fa

    I think I'm the only person who just thinks "meh" when I see the strawberry dress. It's a dress. With strawberries on it. Its pretty but nothing amazing. Don't get the hype.

    • SonaliD


      26 giorni fa

      I think the problem she spoke about is unpaid labour by analysing a case study.

  • Adriana Klat

    Adriana Klat

    Mese fa

    It's important to mention that the designer and her sis (the sister also has a fashion brand, a bit more high end) are both creating jobs for women in Kosovo, which is crucial to pick up the economy after the war. Such a nice move from their side, giving back to the community. Only makes me want to support them more!

  • agananke


    Mese fa

    Do you really think it's pretty? the girl on a picture is pretty, really beautiful. The dress is hideous. It looks ridiculously childlish and tacky, with a hint of a nightgown. Basically it looks like overpriced rag.

  • Lilla Mácsai

    Lilla Mácsai

    Mese fa

    I'm not sure I will be depressed enough to buy such an ugly dress. Sorry internet folks and designers, really not my taste, not since I am older then ten.

  • Reggae Junkie

    Reggae Junkie

    Mese fa

    See how people judged the plus size girl for wearing it, typical attitude that I’m sick of seeing. So tired of people pretending to be body positive but are clearly impartial to thin people..

  • Tanja Horvat

    Tanja Horvat

    Mese fa

    Asia. Grey economy. Child labor.

  • SleepyCocoa


    Mese fa

    Was it just me, or did others also think of Eret in the strawberry dress?

  • James G

    James G

    Mese fa

    The dress isn't even that expensive. Some high end designer dresses that are far simpler and more basic looking can cost THOUSANDS of dollars. We've all been so spoilt with (disgusting) fast fashion smh.

  • James G

    James G

    Mese fa

    Truth is, a lot of you bitches can actually afford the strawberry dress if you save up. It will just mean you can't buy endless fast fashion dresses as well. It depends how much you want it. Where there is a will, there is a way. Ask for overtime. Get a second job. I'm currently saving for a new laptop that costs more than this dress (obviously) it's going to take me a few months because my income is so low but it can be done.

  • James G

    James G

    Mese fa

    The whole clothing and textiles industry is so f*cked up. I truly believe most people should have less clothes but clothes that were ethically sourced and made and of good quality so the garments will last for many years, perhaps even a lifetime if you take care of them. I can't stand fast fashion with a passion and yes of course I have bought it but it still makes my blood boil. Clothes shouldn't be cheap. They should be something you look forward to getting, work hard to get, and look after once you get...never throwing away and mending and adjusting when needed. Please can we live in this world ASAP.

  • Victoria Winters

    Victoria Winters

    Mese fa

    It's a hideous dress

  • Karat K

    Karat K

    Mese fa


  • ninana143


    Mese fa

    Some people are so stupid. This dress is worth the usd450. I don't have usd 450, if I did I would buy it.😂

  • frogscontroltime


    Mese fa

    OMG WAITTT SHE PRONOUNCED BANGLADESH IMMACULATELY THOOO oml I swear ppl here in America always butcher it :0

  • Elisabeth Lareau

    Elisabeth Lareau

    Mese fa

    While I agree that most people are slaves to fast fashion, which literally produces clothing made from essentially slave labor under conditions with no environmental regulations and by burning cheap, polluting energy....this dress is only affordable to a very small percentage of the population globally. It doesn't feel right that such a *relatively* simple garment made from synthetic materials should cost a week's pay. Now, there's certainly an argument to be made that while someone might spend $400 on cheaper clothes they don't need over the course of the year instead of buying one strawberry dress and that people usually own far more clothes than they need....eeeeh I still feel like the take away is that everyone should be getting well enough paid that a relatively simple garment made from relatively cheap materials (fabulous and meticulously made though it may be) isn't costing them what in some places (even in the US) would be an entire month's rent.

  • Lushano Bodenstein

    Lushano Bodenstein

    Mese fa

    I'm going to be honest. If I had the money to buy the strawberry dress... Yes.. Yes I would. Its honestly one of the most beautiful things I've seen. And you analyzed it perfectly. I make clothes from time to time. And let me tell you.. Decent stuff costs money. ❤ Well done as always Karolina

  • JudyWhat34


    Mese fa

    3 hours is too low of an estimate for 1 professional seamstress to make that dress with all the gathering, etc especially when that same seamstress would be doing all of the different parts and finishing. Trying to put a zipper into that thin fabric alone is a headache. My mum was a fashion designer and that dress would take her a whole day to assemble without fitting or pattern drafting or adjustments.

  • The Ranting Witch

    The Ranting Witch

    Mese fa

    On Tess it looks like a dressing gown, is that the name? like, for sleeping in? lol looks like a robe-de-chambre, a chemisole. whatever.

  • Liza Aleksandrovych

    Liza Aleksandrovych

    Mese fa

    What about Marzia?

  • Jonelle Prideaux

    Jonelle Prideaux

    Mese fa

    "we have strawberry dress at home" has me dying

    • QED


      20 giorni fa

      @Jonelle Prideaux: I know it's tiresome to try to explain why something's funny . . . but I'm not 100% sure that I get this. So would you mind (?) I'm guessing that this alludes to typical mom response to children asking to be bought something. Right (?)

  • Sarah Hollister

    Sarah Hollister

    Mese fa

    I love this dress and it’s the first time I’m seeing it. I love strawberries, cherries, bees, and dragon flies. I’d love dresses with theses things on them

  • Dei


    Mese fa

    I feel like she really didn't ask much for that dress and I thought it would be way more expensive because it looked like celebrity kind of dress to wear at a premiere, and those pieces costa a shit ton of money

  • Sophie Jones

    Sophie Jones

    Mese fa

    I think you hit the nail on the head. The mid 20th Century design elements evoke the ballgowns of Disney Princesses. It’s the dress we all wanted when we were five. That’s why it went viral.

  • utter confusion

    utter confusion

    Mese fa

    surprised no one is talking about Eret rocking the strawberry dress as well smh

  • WowUsernameAvailable


    Mese fa

    I think that Cinderella, a toddler and an A-list celebrity are all parts of a woman's ego, hence the craziness about the dress.

  • shannon


    Mese fa

    i love lirika matoshi i just dont know why it got popular in 2020 when it had come out a year before

  • Jordan Sparks

    Jordan Sparks

    Mese fa

    where was this video when i bought THE CHEAPIEST strawberry dress back in may 😭😭
    the website looked exactly like the designers... they fooled me

  • Yami C

    Yami C

    Mese fa

    Maybe it's really popular because it fits a lot of different bodies, and all look great with the dress ☺

  • Miss Paula

    Miss Paula

    Mese fa

    I am here cause Eret wore it.... 😂😳

  • Lucy N

    Lucy N

    Mese fa

    what i have noticed is that people want luxury and top tier clothing items without paying for what it is worth, because they are normally lazy and/or jealous and if somebody with the income to afford it buys it it sets them off because it is not sweat shop cheap.

  • Sophie Bamford

    Sophie Bamford

    Mese fa

    Well I’m late to the party and now I want the dress too 🍓

  • Korina Gaona

    Korina Gaona

    Mese fa

    where are your earrings from?

  • June Passingthroughthegate

    June Passingthroughthegate

    Mese fa

    First time I hear of this.



    Mese fa

    don't get it

  • Gabi B.

    Gabi B.

    Mese fa

    I've recently watched the Making the Cut show and was reminded of all the problems of fast fashion. The contestant who wins claims he likes to manufactor in Bali because he can produce in smaller runs and reduced waste. A lot of BS! He cant do that in the USA, where he lives? Off course he can, but he wants to pay a sweatshop labor rate and sell as a designer brand.

  • M.S.


    Mese fa

    While watching this video, I wondered why this berry is called strawberry, since I never heard the word strawberry so much. In my country and the ones surrounding it, strawberry are called ground or earth berrys, because, you know, the grow on the ground. Like directly on the ground. Where is the straw, the englisch language is talking about

  • junebird


    Mese fa

    While I'd never defend fast fashion, I feel like saying that people are spoiled by it is somewhat missing the point. There are definitely a lot of people who just want to get on the newest trends without thinking about it too much.
    But there's definitely more people who are unable, rather than unwilling to cash out $500 for a single dress. What do you think those seamstresses in Kosovo and Bangladesh wear?
    There's a lot of other factors as well, where I live it's very difficult to find anything that isn't fast fashion, clothes that aren't often cost half a monthly wage, at least. And even then are at least in part produced in China, Indonesia or Bangladesh. I recently wanted to purchase some clothes from a small designer online, only to find out I couldn't get them delivered here.
    And while wearing old, trifted, mended or repurposed clothing is becoming more socially acceptable, it's also often not.
    While I generally agree with the sentiment, and that the dress is indeed worth it's price, I don't think people who bought the knockoff because they couldn't afford the original should have settled for wearing a burlap sack instead.

  • Flávia F

    Flávia F

    Mese fa

    If something is too expensive for you, don't buy it, but don't be mad at the person that sells it, they have the right to price their product as high or as low as they want it. I can't pay for a Birkin but I'm not mad at Hermes for that

  • andromeda


    Mese fa

    I know Karolina is just too damn classy to say this, but most people do not think obese women are pretty, no matter what they are wearing...

  • Pen Carbo

    Pen Carbo

    Mese fa

    Victorian strawberry dress ?? that would be awesomeee

  • Bronte How

    Bronte How

    Mese fa

    I’m looking to buy a Teuta Matoshi for my wedding and it somehow never clicked in my head that they were related despite knowing both names.

  • Cali Girl In Costa

    Cali Girl In Costa

    Mese fa

    I love feminine things and strawberries. But I don't like it

  • Cali Girl In Costa

    Cali Girl In Costa

    Mese fa

    Strawberries evoke happiness. You've got to have great hair to wear this. Blue hair in a short blunt Bob!! And what shoes do you wear?

  • Christy T

    Christy T

    Mese fa

    It drives me crazy that people are allowed to sell garbage using the pics of the original.

  • Christy T

    Christy T

    Mese fa

    Rather sure my mom has a pattern for that dress...other than the ties.

  • pinkasassin259


    Mese fa


    so how many of us got this reccomended after watching eret absolutely rock the dress while wearing high heels on a twitch stream?

    • HeatherStrange


      Mese fa

      I think it half that half that I watch a lot of karolina

  • kairisnobody


    Mese fa

    I’m a fashion designer myself and let me tell you, with everything that goes into a dress like that, it is hugely underpriced. It makes me so angry that so many feel inclined to have this design as a quick fast fashion item. Simplicity in design is something that has to be learned too. That’s the reason your doodle from when you were 10 was “simple” but didn’t look good.
    And btw. I totally get why it was criticised on the red carped. It just didn’t fit her right (strings in the middle of her bust area etc) the color wasn’t very flattering to her skin and tattoos. I’m plus sized myself and know bigger girls can look gorgeous in puffy dresses but this just didn’t work for her as it was.

  • We ShOuLd JuSt StAb CeAsAr

    We ShOuLd JuSt StAb CeAsAr

    Mese fa

    Its just a dress..i-

  • Obsiidas


    Mese fa


    • pinkasassin259


      Mese fa


  • May Kabir

    May Kabir

    Mese fa

    The dress isn't overpriced. It's made by an independent designer. They have production costs. There are many layers to it and a lot of fabric used. Also when you buy any artisans work , you are paying for their time.

  • Adam Nowak

    Adam Nowak

    Mese fa

    Ta sukienka jest brzydka Za bardzo mi przypomina ubiór lalki Barbie. W materiale pokazałaś że ta projektanta ma ładniej projekt Rozumiem jednak że ktoś może mieć inny pogląd na ten temat

  • Nobody


    Mese fa

    I saw pictures of Harry Styles in this dress (ofc it is a Photoshop) and yes, here I am

  • Vanity Rose

    Vanity Rose

    Mese fa

    Personally yes I do think the Strawberry dress is pretty only because of the shape itself... I'm not a fan of the strawberries or the color 😕 so no even if I could afford to buy a 490 dollar dress I would still not buy it because its not for me. If I could customize the color to maybe blue or even black w/o the strawberries I would happily purchase.

  • MariaThePotterNut


    Mese fa

    Fabric costs a lot less when you don't go to joanns for normal people or the high end fabric places where the rip you off over a look of higher quality. You can get damn good fabric for dirt cheap in places like the fabric district in LA (I know for a fact) and wherever the fashion district in New York is. The higher bulk you buy, the cheaper you get it for. Especially if you become a regular customer, you make a good rapport with the owners and you can get stuff for even cheaper. And it's not just cheap low quality stuff, I know for a fact that Disney uses stuff from some of the stores for their in park costumes (I was making a Mad Hatter from their show and I found exact trims and buckles, charms for jewelry, also found where they get their Elsa Tulle, ect). You can get a high quality velvet for 10-15$ a yard, and that's not even in bulk. Buying the full bolts of tulle, you can get it for a lot less than you'd think. Also you guesstimates about yardage are way off. There isn't that much tulle either. ifn you look under the top decorated smoothing layer, it's clearly bunched, it's not a bunch of tulle lying flat, especially not for the advertisement photos. Like I usually love your videos, I'm on a big binge right now, but this could have been better researched and honestly you kinda come off rather snobby when you don't usually when it comes to the cost of clothing. "You can't get high quality fabric for less than 40 a yard" Nope, more like you keep getting ripped off. Especially depending on the fabric. That's also assuming that a not very well known designer is using the Very Best fabric and the most expensive fabric, for it's basic sales, not a runway/photoshoot/red carpet edition of the dress.
    Fast fashion is a problem (even if at times it's all people can afford), and this isn't to say it's a 40$ dress. I'd say its a 250$ dress, maybe 300$ if it had been better received on the runway and gotten better advertisement from it.

  • Red Lady

    Red Lady

    Mese fa

    Please don't kill flies😢🦟

  • Burny Izland

    Burny Izland

    Mese fa

    Does anyone else remember the little plastic purses with strawberries on them we had when we were kids? Maybe it's simple nostalgia.

  • Leonie


    Mese fa

    The dress actually reminds me most of the early 1980's. Princess Diana's wedding dress meets a four-year-old girl's dream in pink.